Топосы определения

In the mid-1990s, the rapidly growing CMMS, Maximo, moved from Maximo Series 3 directly to Series 5, skipping Series 4 due to that number's perceived marketing difficulties in the Chinese market, where pronunciation of the number 4 (四) in Chinese rhymes with “death” or “failure”. This did not, however, stop Maximo Series 5 version 4.0 being released. (It should be noted the "Series" versioning has since been dropped, effectively resetting version numbers after Series 5 version 1.0's release.)